12 MONTHS. 12 LESSONS. WHAT I’VE LEARNED IN ONE YEAR OF ENTREPRENEURSHIP.
Written by Jessica Murray
One year…already?
Wow, how has one year already flown by?
So much has happened, and there’s still plenty to do.
Can you relate?
When I announced this venture, I said I set out to cut through the chaos and empower our partners to create both the business and life they envisioned when they started on their entrepreneurial journey.
I’m still chasing that purpose.
Milestones like this are markers for reflection. We’re often moving so quickly in the early days that it can be challenging to do a thorough lookback. But it’s important. Those initial learnings, even the painful ones, become the ones that propel you forward.
So, I took a pause (not too long, though) to capture 12 lessons I’ve accumulated from my first 12 months as a solo business owner. I hope they resonate with and encourage many of you.
The 12 lessons
Be structured, but flexible. Have a plan, but stay open. What you envision on Day 0 may not be how things look on Day 365. That’s OK.
Clarity accelerates momentum. When you’re clear on your offer, ideal partners and value, traction will follow.
Things will take longer than you expect (and want). Progress isn’t always linear. Persistence and consistency compound over time.
Refill your cup. You won’t be able to pour into your business when you’re running on empty. Find intentional ways to take a step back and refuel.
Community and relationships matter. Find your people; cultivate those connections.
The market can shift under you. Stay nimble to adjust when the goalpost moves.
Give first. Lead with generosity and watch what builds from there.
The space outside your comfort zone is where the magic happens. Push yourself there.
You’re going to get ghosted. It’s going to suck. Try not to take the silence personally. Focus on what you can control and keep showing up.
Profit first. Treat profit as a foundation rather than a reward for a healthier business long term.
Education matters. Operations isn’t “sexy,” but it’s a growth engine. People get it when you take the time to help them understand.
The LinkedIn algorithm will giveth and taketh away. Content is a long game. Stay consistent. Deliver value. More people will notice than you think.
Turning the page
I haven’t smashed every goal. There have been plenty of peaks and valleys already. But I’m so glad I made this leap a year ago, and I’m grateful for the experiences so far.
Cheers to continuing to build the businesses we set out to create!